Riccardo Zacconi

Founder, Sweet Capital

Riccardo Zacconi, Founder of Sweet Capital and Former CEO and co-founder of King

Few people have had as much influence over the mobile gaming industry as Riccardo Zacconi. As co-founder and CEO of King from 2003 to 2020, he built the business to become one of the largest and most successful mobile games companies in the world.

Zacconi oversaw King’s successful transition from web to mobile gaming and its creation of huge hits such as Candy Crush Saga. Zacconi steered the business through a successful NYSE IPO and trade sale to Activision Blizzard.

Zacconi is now investing in a range of technology companies through his investment fund Sweet Capital.

Candy Crush Soda Saga

Candy Crush Soda Saga is a popular sequel to Candy Crush Saga, developed by leading mobile games company King.

In 2014 the game was released on iOS, Android and Facebook and proved a big hit for King.

It is reported that Candy Crush Soda Saga has generated over $2bn in revenues over its lifecycle.