Exec Name

ALEXANDRE YAZDI

CEO
Voodoo.io
Puzzle Arcade Hyper-Casual Casual
2025 TOP 30 LEADERS IN MOBILE GAMING 2025

Career History

Voodoo is a Paris-based mobile games and consumer apps company recognised as one of the pioneers of the hyper-casual genre. Alexandre Yazdi co-founded the business in 2013 with Laurent Ritter and has served as Chief Executive Officer since its creation. Under his leadership, Voodoo has grown from a small indie studio into one of the most downloaded publishers globally, with more than 8bn lifetime downloads and around 150m monthly active users across its portfolio.

Yazdi has overseen rapid international expansion, building a team of over 800 people across 14 countries. He has also led the company through several major funding rounds, including investments from Goldman Sachs, Tencent and Groupe Bruxelles Lambert, which have valued Voodoo at over $2bn. More recently, he has driven diversification into casual and hybrid-casual games and consumer apps, establishing Voodoo as a broader digital entertainment group.

About Voodoo.io

Founded in 2013, Voodoo has become one of the world’s largest mobile gaming publishers, combining creative development with data-driven production. The company’s portfolio includes hyper-casual hits such as Helix Jump, Paper.io and Crowd City, as well as newer successes like Mob Control and Collect Em All, which reflect its shift toward deeper, more engaging gameplay.

Voodoo reported revenue of around €623m in 2024, representing annual growth of about 20 percent. Its titles have accumulated over 8bn downloads, and the company maintains roughly 150m monthly active users. Alongside its internal studios, Voodoo supports a large network of independent developers through its publishing platform, which provides analytics, monetisation and creative tools. The business continues to expand into lifestyle and entertainment apps, strengthening its position as a major player in the global mobile market.

Mob Control

Mob Control

Factfile

Founded2013
HQParis, France
Employees750+
GenresHyper-Casual, Hybrid-Casual
OwnershipIndependent
Studio Site →

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